Jun 25, 2013
Music Video Roundup - A-Trak, MØ, Mumbai Science, Breach
Following A-Trak's excellent collab with Tommy Trash for Tuna Melt, the folks return with an equally fun, bizarre track and music video for Jumbo co-created by Galantis and directed by John Miller. Starring a full gym of A-Trak clones in a gym doing their thing with size shifting basketballs, it's all rather bizarre, but ultimately hypnotizing to watch.
Anders Malmberg directs this strangely Lana Del-Rey'ish music video for MØ's Waste Of Time, further solidifying the Danish artist's distinct audio-visual style. Her distinct mix of soul, pop, electronica and mellow R&B styled melodies fit well with the DIY video style.
Belgian electro duo Mumbai Science just released another music video for Models, taken from their upcoming 1975 EP, which features a rather hilarious music video styled after retro-karaoke videos. Smiley faced humanoids dance in strange loops while an auto-type vocaloid spews out the name of international models. Strangely catchy, and visually addictive like a series of well crafted gifs. Directed by Studio Make Stuff.
UK DJ/Producer Breach (Be Westbeech) went back to his roots with Jack, creating an ode to the early days of dance music which emerged as a fusion of house and techno back when the pioneers of electro were in full swing decades ago. Rolling basslines, and a repetitious summer chant of wanting bodies should definitely seal this track as a dance anthem of sorts this year. Video produced by Riff Raff.