Sep 12, 2012

Brand Spirit By Andrew Miller

Brand Spirit is a project similar to the photo-a-day endeavors that people embark on, but with an added layer of complexity which truly took his series to the next level. The project started back in March and concluded in June, with Andrew focusing on taking iconic products that defined companies and painting them white to break them down to their purest form.

The series' main purpose is to bring up just how deeply these brands and their visual language have been embedded into us from years of exposure. Stripping away the colors, logos and other aspects still leaves us with (On the most part) instantly recognizable brands. Check out 7 more examples after the break, with the other 93 viewable on his Tumblr.

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